Education Digital Marketing Agency
Build a lead generation pipeline which attracts and enrols quality students and does it in a cost-effective way.
Build Growing Interest In Your Education Services
Work with one of the leading education digital marketing agencies in Australia. SearchMax is a Google Premier Partner agency with years of experience in the education industry. We work across a number of education providers ranging from early childhood, primary and secondary schools, RTOs, vocational education providers and universities. We create multi-channel education digital marketing campaigns including SEO, SEM and Social to increase student enrolments.
Education Providers We Work With
Brand Experience
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Case Studies
Statistics suggest that one in four people looking for educational institutes never look beyond the web. At SearchMax, we offer end-to-end Google ads management in Melbourne to promote your education services online. Show up on Google when your ideal student prospects are searching for services like yours or when they are browsing their favourite websites.
Whether you are looking to launch a new program or promote an open day, finding new prospects without driving up the costs to acquire them requires both technical smarts and industry knowledge. Our digital marketing specialists will help to create an effective education marketing strategy to increase student enrolments, drive website traffic and get more phone calls within the targeted location.
Reach the goals that matter to your institution using social media advertising. Whether it is Facebook or Instagram, our team of social media advertising specialists will help to create a personalised education marketing strategy based on your goals. From brand awareness campaigns to lead generation campaigns, we will support you to find your ideal student audience and build relationships online. Stand out from the competition by A/B testing various ad types such as single images, carousels and videos to get the best results.
Drive targeted traffic to your website and increase organic search engine rankings for the right keywords using SEO services. At SearchMax, we offer fully managed SEO services from on-page optimisations to off-page optimisations and technical audits to discover missed opportunities. Our team of SEO specialists will help you to create medium to long-term SEO strategies that will help to rank your education services for the most valuable keywords.
Given our experience in the education industry, we understand what drives conversions. Creative artwork and attractive videos will help you to connect with the customers that you are looking for. Our team of talented designers will help to create eye-catching single images, carousels or videos that resonate with your audience.
We understand the importance of optimising the post-click experience for securing conversions similar to the pre-click experience. Therefore, we create standalone landing pages that are post-click optimised with enhanced UX to generate the best results. These post-click optimised landing pages generally drive X3 higher results than your website.
Why Use SearchMax To Manage Your Education Digital Marketing?
We work with you to identify your ideal students before deciding where you should be advertising and how much you should spend. From brand ads popping up just when they’re thinking of education services to being visible during intent rich moments, we build lead generation systems for education providers considering the full funnel of decision making. When it comes to prospecting online, depending on the type of education your offer, different rules apply. For schools or Early Learning Centres, the local area is a starting point. For online universities and certifications, it’s a matter of being present as they narrow down their ideas on what they want to study, where and how.
We’ve had over ten years of experience, working with a full spectrum of education providers. From early learning to kindergarten, primary to secondary schools, universities and vocational training centres, we’ve addressed their business needs by providing quality online lead generation.
Whether it’s ramping up your website SEO, creating highly effective Google campaigns or using content marketing to drive more website visits, as a multidisciplinary digital marketing agency we can do it all. But our strength is in simplifying the digital world to focus on what will deliver outcomes. And we’re very transparent about what we do and how we do it. Working with us should feel like you are learning a thing or two about digital marketing. Educating yourself on how to build a consistent online enrolment pipeline.
Working with a Premier Google Partner has been refreshing. The company has an agile, hands-on approach always looking to align their strategies with customer thinking. This has helped scale budgets up, tap into unchartered markets and resulted in greater profit from our investment into paid advertising.
Phoebe Yu | CEO
We couldn’t be happier with choosing SearchMax as our digital marketing agency partner for our Google and Social ads for MCIE. Their expertise in the education sector has resulted in generating high-quality leads. They’ve become a fundamental part of our team and understand exactly what we want to achieve!
Amy Kauler | Brand & Marketing Manager
SearchMax is a results-driven Digital Marketing Agency – eager to take on any challenge that presents itself. I consider them business partners, and their transparent, honest approach helps us to make better business decisions in the digital marketing space.
Monica Wallace | Marketing Manager
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We are a multidisciplinary digital marketing agency in Melbourne who can identify the cracks in your current marketing strategies.