Google Ads
Management Melbourne 


Get More Customers With Google Ads

“ Working with a Premier Google Partner
has been refreshing.“
ettitude | Phoebe Yu | CEO

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Brand Experience

The experts in Google Ads Management Melbourne

Google paid ad campaigns are one of the most cost-effective ways to reach prospective clients when they’re searching for businesses like yours.

Our team understands every part of the Google Ads management process. From researching keywords and analysing competitors, to campaign and ad copy creation, to making sure that the design and development of landing pages really stand out, our Google ads agency in Melbourne covers it all.

Our Bespoke Services

We offer a variety of specialised services to meet your unique business needs and drive exceptional results.

Google Search ads

Working with a Google ads agency in Melbourne ensures you’ll be seen by your ideal audience during intent-rich moments.

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Google Shopping ads

Promote your products online and through local inventory to shoppers looking for similar items.

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YouTube ads

Reach potential customers during their personal prime time, watching or searching their favourite YouTube videos.

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Display Advertising

Scale up your digital activities with a broader audience by having your brand show up on relevant websites and apps that your target audience engages with.

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Remarketing ads

Reach potential customers during their personal prime time, watching or searching their favorite YouTube videos, by delivering targeted ads and engaging content to capture their attention effectively.

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Work with a certified Google
Premier Partner

Understanding that digital marketing is not a one size fits all business, we offer tailor-made solutions to our clients depending on their requirements and company goals. We work with companies of all shapes and sizes, from a number of industries and backgrounds. So far, we have worked with companies in industries such as education, healthcare, real estate, and more!

But don’t just take our word for it. As Google Premier Partners, we are recognised by Google as one of the top digital marketing agencies in Australia. Work with someone who understands the art of Google ads and knows how to make it work in your favour to benefit your business. Our experienced team in Google ads management in Melbourne will help you save time and energy while getting you the high-quality results you deserve.

Get in touch with us today

For a more comprehensive look at how we can power your growth online!

1300 986 744

Helping an Australian eCommerce brand grow from humble beginnings to a million-dollar international success.

TRANSACTIONS
REVENUE
VIEW FULL CASE STUDY

Helping an award-winning RTO in Melbourne to attract and maximise student enrolments and streamline their student acquisition journey.

LEADS
CONVERSION RATE
VIEW FULL CASE STUDY

Helping an Australian eCommerce women’s compression garments brand increase revenue in the domestic market, achieve higher brand awareness, and expand to newer markets.

REVENUE
SHOPPING REVENUE
VIEW FULL CASE STUDY

Refining the online shopping presence for one of Australia’s most loved bedding & homeware brands.

TRANSACTIONS
RETURN ON AD SPEND
VIEW FULL CASE STUDY

Case Studies

Helping an Australian eCommerce brand grow from humble beginnings to a million-dollar international success.

TRANSACTIONS
REVENUE
VIEW FULL CASE STUDY

Helping an award-winning RTO in Melbourne to attract and maximise student enrolments and streamline their student acquisition journey.

LEADS
CONVERSION RATE
VIEW FULL CASE STUDY

Helping an Australian eCommerce women’s compression garments brand increase revenue in the domestic market, achieve higher brand awareness, and expand to newer markets.

REVENUE
SHOPPING REVENUE
VIEW FULL CASE STUDY

Working with a Premier Google Partner has been refreshing. The company has an agile, hands-on approach always looking to align their strategies with customer thinking. This has helped scale budgets up, tap into unchartered markets and resulted in greater profit from our investment into paid advertising.


Phoebe Yu | CEO

We couldn’t be happier with choosing SearchMax as our digital marketing agency partner for our Google and Social ads for MCIE. Their expertise in the education sector has resulted in generating high-quality leads. They’ve become a fundamental part of our team and understand exactly what we want to achieve!

Amy Kauler | Brand & Marketing Manager

SearchMax is a results-driven Digital Marketing Agency – eager to take on any challenge that presents itself. I consider them business partners, and their transparent, honest approach helps us to make better business decisions in the digital marketing space.

Monica Wallace | Marketing Manager

Working with a Premier Google Partner has been refreshing. The company has an agile, hands-on approach always looking to align their strategies with customer thinking. This has helped scale budgets up, tap into unchartered markets and resulted in greater profit from our investment into paid advertising.


Phoebe Yu | CEO

We couldn’t be happier with choosing SearchMax as our digital marketing agency partner for our Google and Social ads for MCIE. Their expertise in the education sector has resulted in generating high-quality leads. They’ve become a fundamental part of our team and understand exactly what we want to achieve!

Amy Kauler | Brand & Marketing Manager

SearchMax is a results-driven Digital Marketing Agency – eager to take on any challenge that presents itself. I consider them business partners, and their transparent, honest approach helps us to make better business decisions in the digital marketing space.

Monica Wallace | Marketing Manager

FAQs

By working with a Google ads agency in Melbourne you know that you are working with the best in the business on your campaign. Google ads agencies stay up to date with the latest in PPC news, can answer any questions you might have about Google ads, and most importantly, will bring your company the best results. 

Google ads is an affordable and effective way to boost your brand, no matter what industry you are in. Grow leads and sales, reach ideal customers, and deliver strong return on investment for your business by choosing to use Google Ads for your next campaign.  

SearchMax is a qualified Google ads agency in Melbourne that has over 10 years of experience in the digital marketing industry. As a Google Premier Partner we have the training and tools at hand to get your brand’s digital marketing strategy to the next level. We are transparent about our process, keeping you up to date with exactly how we are steering your company towards results that count.

SEM is an acronym for ‘Search Engine Marketing’ and is a strategy many companies in a number of different industries use as a practice of marketing their website through optimising and paid advertising to rank higher on search engine results pages (SERP). 

However, over time the popular usage of SEM and SEO terms are often used interchangeably and it is important to understand that they are different. 

While SEO will mainly focus on increasing the number of website visitors and ranking higher in search results, SEM is an umbrella term where a marketer optimises and advertises its website to rank higher in search results. Therefore, SEM includes SEO and other paid marketing tactics.

Paid search mainly refers to pay-per-click (PPC) and it is a major aspect of SEM. While they are connected, the two strategies are different. SEM is a much broader strategy compared to PPC and includes paid advertising as well as search engine optimisation tactics. 

Paid search becomes a major component of SEM as it refers to bidding for certain keywords. Keywords that your target audience is already searching for are chosen so your ads are appearing at the top of their search results. This approach to your digital marketing strategy leads to higher click-through-rates and consistent traffic to your website.

If you are willing to put the time, effort, (and money) into using Google Ads you will see why thousands of businesses highly praise using it to help grow their brand and reach their digital marketing goals. Google Ads delivers noticeable ROI for its users and can assist in targeting the right audience while driving conversions quickly by showing ads globally or in your local area. So yes, Google Ads definitely does work, how effectively it works is up to you or a digital marketing agency you work with to manipulate it to get the best outcomes for your business.

The simple answer is, it depends. There’s no clear cut on way to price Google ads due to several variables. The cost to do Google ads may vary depending on your industry, customer lifecycle, and current trends such as COVID-19. 

For example, the services industry will generally have expensive costs per click (CPC) due to its competitive nature. Google ads is also based on an action system where high quality ads will have lower costs and better ad placements. The average cost per click may also vary on Google search and display networks. However, you have the full control over your budget and you’ll never pay more than the monthly cap you set.

Allowing brands to advertise to millions of people around the world, Google Ads is a highly successful tool for businesses of any shape or size to add to their digital marketing strategy. Google Ads is scalable and has a number of features that work in favour of your digital marketing campaign. It also gives you tons of options to personalise your campaigns and ads to suit your needs and allows you to easily target the specific audience you wish to reach. All of these features and more help Google Ads be the key to success with your digital marketing campaign. 

Both Google ads and Bing ads both have pros and cons to them and it’s best to understand which would better work for your business goals before committing to just one. While Google Ads could be seen as the obvious choice with its higher volume of searches, Bing shouldn’t be overlooked as it has millions of users annually for you to advertise to. With less bidding competition, and a usually lower cost-per-click, using Bing Ads in your digital marketing campaigns can help you to expand the reach of your brand into new territories and to potential customers that may have missed you otherwise. 

Let’s Talk About Growing Your Business

We are a multidisciplinary digital marketing agency in Melbourne who can identify the cracks in your current marketing strategies.

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