Healthcare Digital Marketing
Attract More Patients Using a Targeted Approach to Healthcare Digital Marketing
Spend More Time With Patients, Not Marketing
SearchMax is a digital marketing agency that specialises in healthcare marketing in Australia. We work with a number of healthcare providers such as general practitioners, dentists, chiropractors, physiotherapists, cosmetic physicians, primary and allied healthcare. We help them to increase new patient bookings in the local area and stand out with powerful and effective digital marketing campaigns. Create a multi-channel healthcare digital marketing approach including SEO, SEM, and Social to increase new patient bookings and drive repeat bookings.
Primary & Allied Healthcare Providers We Work With
Brand Experience
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For a more comprehensive look at how we can power your growth online!
Seeding PPC growth for an allied healthcare provider with over 30 clinic locations.
Case Studies
Seeding PPC growth for an allied healthcare provider with over 30 clinic locations.
Did you know that when looking to solve health queries 89% of people turn immediately to an online search engine? As a Google Premier Partner agency, we help you to create a targeted healthcare to capture the “I’m-ready-to-book” moments.
With an effective local area marketing strategy, you will be able to show your Google ads within a defined radius around your practice. Your healthcare practice will be able to attract more attention from the local area as well as from surrounding suburbs, resulting in higher new patient bookings. It is a great way to discover untapped opportunities for your practice.
Put your practice front and centre by improving the search engine rankings and increasing website organic traffic from potential patients. Our team of SEO professionals will help to create a medium to long-term healthcare SEO strategy to increase the visibility of your practice in the local area. Our SEO services include
Our team of social media advertising specialists can help you to create a powerful social media strategy that will increase your brand awareness. Whether you are a GP, dentist, or physiotherapist, we can help you to create effective digital marketing campaigns on Facebook or Instagram. From introducing new doctors to promoting new healthcare services, social media is a great platform to target your future patients. Keep your local audience informed about your healthcare services with personalized ad messaging based on age groups and different types of ad types. We will ensure your ads are shown to the most relevant audience with frequent optimizations and A/B testing.
Our accumulated knowledge of working in the healthcare digital marketing industry gives us an advantage in delivering successful digital marketing campaigns for our clients. We believe that having the right and attractive creatives will be one of the primary factors for the success of the campaign. Our team of talented designers can help to create eye- catching digital artwork and post-click optimized landing pages to increase new patient bookings. At SearchMax, we can also help you create new service pages on your website and all other digital artwork you require for your clinic.
Why Use an Agency to Manage Your
Healthcare Digital Marketing?
We understand the challenges of digital marketing within the healthcare industry. From aggressive aggregators to regulatory red tapes, we’re able to navigate the industry ins and outs to drive exceptional outcomes. Whether it’s ramping up your website SEO creating Google My Business locations for each clinic, or using highly effective Google ad campaigns, as a multidisciplinary digital marketing agency we can do it all. But our strength is in simplifying the digital world to focus on what will deliver outcomes.
Are You Using A Third-Party Booking Platform Like Nookal, Cliniko Or HealthEngine?
We Can Link Your Advertising Dollars With New Patient Bookings.
It’s important to know how much ad spend actually resulted in appointments. Our specialty is working with these platforms to understand which clicks lead to bookings. We are also able to relate our data back to phone calls placed from online ads. Closing the loop on how you’re attracting patients, and how to optimise that performance is within reach. We will ensure to create campaign transparency by linking Health Engine, Nookal, Cliniko or AutoMed with our digital marketing campaigns.
AHPRA Guidelines
At SearchMax, we will ensure your healthcare practice is visible to patients who are actively searching online while being fully compliant with AHPRA guidelines. Our team of healthcare digital marketing specialists will follow the AHPRA guidelines at all times when creating ad copy, creatives and landing pages. We will also do a full audit of your website to ensure that all website content is in line with the AHPRA guidelines and any misleading information is avoided.
Working with a Premier Google Partner has been refreshing. The company has an agile, hands-on approach always looking to align their strategies with customer thinking. This has helped scale budgets up, tap into unchartered markets and resulted in greater profit from our investment into paid advertising.
Phoebe Yu | CEO
We couldn’t be happier with choosing SearchMax as our digital marketing agency partner for our Google and Social ads for MCIE. Their expertise in the education sector has resulted in generating high-quality leads. They’ve become a fundamental part of our team and understand exactly what we want to achieve!
Amy Kauler | Brand & Marketing Manager
SearchMax is a results-driven Digital Marketing Agency – eager to take on any challenge that presents itself. I consider them business partners, and their transparent, honest approach helps us to make better business decisions in the digital marketing space.
Monica Wallace | Marketing Manager
Working with a Premier Google Partner has been refreshing. The company has an agile, hands-on approach always looking to align their strategies with customer thinking. This has helped scale budgets up, tap into unchartered markets and resulted in greater profit from our investment into paid advertising.
Phoebe Yu | CEO
We couldn’t be happier with choosing SearchMax as our digital marketing agency partner for our Google and Social ads for MCIE. Their expertise in the education sector has resulted in generating high-quality leads. They’ve become a fundamental part of our team and understand exactly what we want to achieve!
Amy Kauler | Brand & Marketing Manager
SearchMax is a results-driven Digital Marketing Agency – eager to take on any challenge that presents itself. I consider them business partners, and their transparent, honest approach helps us to make better business decisions in the digital marketing space.
Monica Wallace | Marketing Manager
Let’s Talk About Growing Your Business
We are a multidisciplinary digital marketing agency in Melbourne who can identify the cracks in your current marketing strategies.